How Companies Use Personal Information for Direct Marketing

In The Splendid And The Vile, author Erik Larson details the British prime minister's first year in office, during which England endured a Nazi bombing campaign that killed more than 44,000 civilians.

William Dodd served four years as the ambassador to Germany before resigning -- after repeated clashes with both Nazi Party officials and the State Department. Erik Larson chronicles Dodd's time in Berlin in his new book, In the Garden of Beasts.

Journalist Erik Larson of the Wall Street Journal. Larson has been on the show before to talk about polling, privacy and direct marketing and about how a gun goes from the manufacturer to the hands of a teenager. In fact he's written a new book, "Lethal Passage: How the Travels of a Single Handgun Expose the Roots of America's Gun Crisis," (Crown Publishers). Today Terry will talk again with Larson about guns, about gun control laws, the NRA, etc. Larson is also the author of "The Naked Consumer: How Our Private Lives Become Public Commodities."